Monday, 8 April 2013

Coca-Cola vs Pepsi


People have been enjoying cola flavored drinks ever since the first glass of Coca-cola was served in 1886 at an Atlanta pharmacy, and today it has become an important part of the beverage industry. Moreover, it would not be surprising if this has led to rivalry between cola manufacturers. Coke and Pepsi have always been the biggest rivals; it has almost been a century long rivalry. But which one is better? Coca-Cola or Pepsi? To once and for all settle this debate, Pepsi had introduced what was called the ‘Pepsi-challenge’, what they did was, they made people taste coke and Pepsi  in blank cups at the same time and asked to choose one. This marketing promotion was considered unsuccessful, but Pepsi claimed more Americans preferred Pepsi than coke. Pepsi had dominated the market until 2011 when diet coke overtook Pepsi making it the second best in the cola industry. Personally, I prefer coca cola to Pepsi, Pepsi is more sweetened and coke is more carbonated, and I like a refreshing fizz more than a sweetened drink. Even though coke has been the top selling cola, Pepsi has been able to maintain head-to-head competition. It is still undecided which is considered the best. Pepsi is more preferred by people but coke is still the highest selling cola. If I were asked, Coke would always be number one in my book.

Dhwani Shah

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